Social Media Matters in Marketing for More Reasons Than You Think
Written by Michael James on Dec. 5th 2017
Social media matters for your business more now than ever before. Most people Google your business and your name before they walk into your store and definitely before they do business with you online. An online search will pull up all the info your client needs for your company – including every social media presence you have. Since that’s going to happen anyway, it’s just a smart business move to make your social media presence as welcoming and engaging as possible.
Social Media Matters in Marketing for More Reasons Than You Think
Social media is here to stay
Social media has forever changed the way businesses and brands interact and engage with their customers. It’s also given businesses a much broader range of options for reaching potential customers and clients. Since everyone over the age of adolescence is on social media, your business should be, too.

Why? Because people spend an average of more than ten hours a day on social media. Think about how many times a day you check your social media feeds. Other people – including your ideal clients – are doing the same thing.
Rank higher in search results
Building a solid social media presence can also help boost your search engine rankings. Google is crawling all over social media pulling info and keywords to determine your rankings. Using smart social media content to drive audience engagement is a great way to get and keep Google’s attention. This is also known as search engine optimization (SEO).
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Building a solid social media presence is also a great way to put your customers and potential customers to work for you. Try creating Tweetables – Twitter ready snippets of content that can be shared with one click of a button. A great tool for this is ClickToTweet. It's a free site that let's you create unique links for easy sharing of your content.

Try creating Facebook polls or asking questions. This simple strategy will prompt your readers to answer and then to come back for your responses.

Before you sign up for every social media channel in existence, ask your customers which social media channels they’re already using. Start with those and then branch out as necessary.
What do you like most about using social media for your business? Do you agree that social media is here to stay or do you think it's just a trend that will slowly fade out (like afros and bell-bottoms)? Pros and cons of using social media for business? Looking forward to hearing from you in the comments below!
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About Author: Michael James

Co-Founder of Rise2Pro & President of Live Video Gurus
Marketing Funnel Consultant, SEO Expert, Social Media
Marketer, Adwords Specialist & PPC Manager
Lauren Hamilton | Rise2Pro Team
Subscribe To My List Below To Receive the Weekly FREE Training
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Free Book | Go Pro: 7 Steps To Becoming A Network Marketing Professional by Eric Worre
Rise2Pro Team: Todd Bailey, Michael James, Lauren Hamilton | Boise Idaho
Social Media Matters in Marketing for More Reasons Than You Think
Written by Michael James on Dec. 5th 2017
Social media matters for your business more now than ever before. Most people Google your business and your name before they walk into your store and definitely before they do business with you online. An online search will pull up all the info your client needs for your company – including every social media presence you have. Since that’s going to happen anyway, it’s just a smart business move to make your social media presence as welcoming and engaging as possible.
Social Media Matters in Marketing for More Reasons Than You Think
Social media is here to stay
Social media has forever changed the way businesses and brands interact and engage with their customers. It’s also given businesses a much broader range of options for reaching potential customers and clients. Since everyone over the age of adolescence is on social media, your business should be, too. 

Why? Because people spend an average of more than ten hours a day on social media. Think about how many times a day you check your social media feeds. Other people – including your ideal clients – are doing the same thing.
Rank higher in search results
Building a solid social media presence can also help boost your search engine rankings. Google is crawling all over social media pulling info and keywords to determine your rankings. Using smart social media content to drive audience engagement is a great way to get and keep Google’s attention. This is also known as search engine optimization (SEO).
Fans advertise for free
Building a solid social media presence is also a great way to put your customers and potential customers to work for you. Try creating Tweetables – Twitter ready snippets of content that can be shared with one click of a button. A great tool for this is ClickToTweet. It's a free site that let's you create unique links for easy sharing of your content. 

Try creating Facebook polls or asking questions. This simple strategy will prompt your readers to answer and then to come back for your responses.

Before you sign up for every social media channel in existence, ask your customers which social media channels they’re already using. Start with those and then branch out as necessary.
What do you like most about using social media for your business? Do you agree that social media is here to stay or do you think it's just a trend that will slowly fade out (like afros and bell-bottoms)? Pros and cons of using social media for business? Looking forward to hearing from you in the comments below!

About Author: Michael James

Co-Founder of Rise2Pro & President of Live Video Gurus
Marketing Funnel Consultant, SEO Expert, Social Media 
Marketer, Adwords Specialist & PPC Manager
Lauren Hamilton | Rise2Pro Team
FB Comments Will Be Here (placeholder)
Rise2Pro Team: Todd Bailey, Michael James, Lauren Hamilton| Boise ID
Subscribe To My List Below To Receive the Weekly FREE Training
 Simply enter your email address below:
All Your Information is Protected
Free Book | Go Pro: 7 Steps To Becoming A Network Marketing Professional by Eric Worre
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